Branding & brand refresh
Branding is about clarity, confidence, and connection. A strong brand gives your team direction, helps customers understand you, and makes every decision easier.
We guide companies through a brand refresh that combines strategy and design. Workshops define values and audiences, positioning makes your brand competitive, and design updates modernise your look. The process ends with a practical brand guide in Figma that your team can use from day one.
An outdated brand costs growth. Our refresh approach rebuilds messaging, visuals, and digital touchpoints. The result is a brand that looks current, communicates better, and performs across channels.
Strategy, design and messaging refresh
Strong branding influences how people see you and how you communicate. As your company grows, your brand needs to adapt to new goals and audiences. A brand refresh is about making smart updates to stay relevant without losing what works.
Customers judge within seconds. If your identity feels outdated or inconsistent, trust is lost. Updating visuals, messaging, and positioning keeps your brand aligned with your business today. A brand refresh gives you clarity today and a scalable framework that supports growth across channels and formats.
Brand kick-off workshop
We start with a focused workshop to clarify values, vision, and audience. In two hours, we map what sets your brand apart and define priorities. This workshop is not about focusing on the visual details but rather about sharpening your strategy. You leave with clarity and next steps, not vague concepts.
Positioning and core values
Together we shape a positioning statement that’s easy to understand and repeat. Core values are defined so they guide both external communication and internal culture. This makes decisions easier for your team.
Visual identity update
Outdated design reduces credibility. We update logos, colors, and typography to meet current standards while keeping your essence. For example, we test new design directions directly in Figma and adjust with you in real time. We refresh logos, typography, and color schemes. The result is a visual identity that speaks clearly to your audience and is easy to hold across channels.
Brand guide
We provide a clickable brand guide in Figma with clear rules for fonts, colours, and imagery. It comes with visuals, icons, and templates that are ready to use, making updates simple whether you are working on a sales deck or a website. The guide acts as a scalable framework, giving your team tools they can apply immediately and expand as your business develops.
Messaging refresh
Clear words matter as much as visuals. We review your copy across website, social, and marketing assets. Unclear or dated phrasing is simplified; key strengths are highlighted. The outcome is consistent, trustworthy language that customers understand immediately.
Team training
In two online sessions, we show your team how to apply the new tools and templates. Everyone learns how to use the brand guide and make updates themselves. The aim is independence, not reliance.
Positioning and design combined effectively
Implementation Support
Clarity on Your ICPs
Competitive Benchmarking
Fast iteration
Foundation for Growth
Clear answers on branding
Can I control where the autolinking occurs?
Yes, you have full control over the autolinking feature. In the plugin settings, you can specify which post types (e.g., posts, pages, or your own custom post types) should have terms automatically linked.
Is the plugin compatible with page builders and other plugins?
Yes, the plugin is compatible with most themes and plugins. It functions correctly with page builders, custom post types, and can be used alongside popular SEO plugins to manage canonical URLs
Will Simply Glossary impact my site’s performance?
No, the plugin is designed to be lightweight and efficient. With a total size of only 170kb, it has a minimal footprint.
What if my issue is very small, like a minor text change or a quick CSS adjustment?
Small fixes can make a big difference! We’re here to handle updates like text edits, spacing tweaks, or color changes so you can focus on your business and don’t have to worry about the details.
Will you explain what was wrong with my website?
Absolutely. We believe in transparent fixes. After we solve the problem, we’ll explain exactly what went wrong and what we did to fix it.
How long does it usually take to fix an issue?
Our goal is to get your site back to normal as quickly as possible. For most small fixes and common glitches, we can resolve the issue within two business days of receiving your request.
What kind of WordPress issues can you help with?
We handle everything that keeps your site running smooth, from quick fixes to advanced custom work, including:
- Troubleshooting errors and plugin conflicts
- Speed and performance improvements
- Design and layout adjustments
- Content and image updates
- SEO optimisation (on-page)
- Development of custom features and plugin
- Worfklow automations and smart funnels
- AI chatbots
- Security for websites and forms
- and more…
Who are the experts?
We bring together senior marketing professionals with proven startup experience, from brand strategists and growth hackers to performance marketers. Each panel is handpicked to match the industries and growth challenges of your startups. Through partnerships with agencies like Swell and Digital Ideas, we ensure founders benefit from practitioners who are actively shaping and scaling real businesses today.
Do you provide follow-up after the session?
Yes, we provide written summaries with action points for each startup.
What group size works best?
Groups of 5–10 people work well, but we can adapt for smaller or larger cohorts.
How long does a session last?
Sessions typically run 2–3 hours, depending on the number of startups participating.
Do you offer support after launch?
Yes. Every project comes with up to four weeks of proactive adjustments after launch. In this time we test devices, browsers and accessibility, suggest improvements and make sure the website works for your business in daily use.
And of course we are happy to support you further. Most of our clients choose one of the following packages, because they value how we stay proactive and keep pushing growth.
Peace of Mind Package (€150 per month, 12 months)
We handle updates, performance optimisation and provide up to one hour per month for changes or training. This is for teams that want a WordPress site that just runs, without having to worry about maintenance.
Care Package
For teams who prefer to manage their website themselves but want professional backup when something goes wrong. We react within eight hours, often faster, and even bigger issues are covered. This is especially useful for shops and community platforms where uptime matters most.
Support Package
The package most of our clients book. We join your team in regular meetings, share reports and push improvements. Together we expand your website with new landing pages, optimise funnels, grow content and build communities.
Marketing & Sales Retainer
For clients who want to take the next step and scale. We support content strategy, campaigns, lead generation and outreach. This works well for small teams who want to outsource parts of marketing and sales until they grow their own team.
Do you also provide SEO and content support?
Yes. We always set up an SEO-optimised website with a clean architecture and fast loading times. As part of every project, we run keyword research, do a topic deep dive and define a core keyword set. This positions your website precisely from the start and makes further content planning easier. We also implement custom schema that fits your business.
In addition, we offer SEO and content training sessions if you want to build these skills in-house. We can guide your team on keyword strategy, content planning and copywriting. On request we also provide an AI-driven SEO plugin to help optimise your content day to day. After launch, we are happy to support you further with copy, content marketing and monitoring so your pages keep ranking.
Can we manage the website ourselves?
Yes. Our websites are built with a simple editing interface, templates and modular blocks. You can update content, create landing pages and run campaigns without developer support.
How quickly can you launch my website?
We move fast with workshops, prototypes and early feedback loops. You see designs and working pages early in the process. This shortens approvals and makes it possible to launch your website in 3-4 weeks.
How do you position someone as a thought leader on LinkedIn?
We build a clear content strategy based on expertise and audience needs, with consistent posting, valuable insights and strategic interaction to increase credibility and visibility.