Paid campaigns refresher & updates
Paid advertising changes fast, and what worked last year may already be outdated. We train individuals and entire teams on the current skillset needed to run high-performing paid campaigns. From updated targeting and creative testing methods to understanding new platform features, we make sure your paid strategy is delivering maximum ROI across LinkedIn, Google, Meta, and even traditional media.
Why Paid Advertising Expertise Matters
Paid campaigns can quickly drain budgets if not managed with the right knowledge and tools. Platforms constantly release new features, targeting options and creative formats, and staying behind the curve means wasted spend. Our refresher and update sessions are designed to close that gap, giving your team the skills, insights and confidence to run efficient, cost-effective campaigns that drive measurable results.
Updated Targeting & Creative Testing
We teach the latest methods for precise audience targeting and creative testing. Your team learns how to improve click-through and conversion rates with structured experiments.
Platform Feature Updates
Training covers new tools and features across LinkedIn, Google, Meta, and traditional media. This ensures your campaigns take advantage of the latest platform capabilities.
Upskilling Teams or Individuals
Sessions are designed for both individuals and larger teams. We make sure everyone learns how to plan, run, and optimise paid ads effectively.
Budget Efficiency & ROI Focus
We show how to allocate budgets smarter and cut wasted spend. Training highlights how to identify campaigns with the highest return and prioritise them.
Campaign Audits & Recommendations
We review your current campaigns to highlight what works and what needs fixing. Your team receives clear recommendations to improve performance quickly.
Why Train With Us
Finger on the Pulse
Built for Immediate Impact
Tailored to Your Industry
Scalable for Any Team Size
Long-Term Value
Frequently Asked Questions
How long is the training?
Sessions start at 2 hours and can be extended to half-day or full-day workshops.
Will you review our current campaigns?
Yes, we audit existing campaigns and give recommendations to improve targeting, creative and spend efficiency.
Do you only cover online platforms?
No, we also cover traditional paid media strategies including PR campaigns, where relevant to your business.
Who is this training for?
Both individuals and teams, from in-house marketers to sales teams who want to understand paid campaign performance better.